Your admissions team has an appointment scheduled with an interested prospective student … now what?
Will the prospective student answer the call when the appointment time rolls around? Does the prospective student understand the importance of the call? Does the prospective student recognize that this call will help them determine if the institution is a right fit?
Many teams simply wait for the scheduled appointment time, perhaps automating a few reminder emails, while hoping for the best.
Topics: Enrollment Builders Tool Box
Each of your RFI forms is one of the first interactions a prospective student has with your institution. They should:
The information gathered from RFIs on your site is crucial to converting website visitors into active inquiries. If the RFI isn’t functioning properly, your outreach is affected, and new students are lost.
Topics: Enrollment Builders Tool Box
You work hard to generate leads so your institution can grow.
Despite the increases in marketing budget and lead volume (not to mention the long hours you’ve poured into the project), you’re still struggling with your enrollment goals.
Topics: Enrollment Builders Tool Box
The truth is, we didn’t realize at first how working “aged” leads would make such a huge impact for our clients who are trying to grow academic programs. We had a thought that if we combined two established practices, aged lead follow-up and outbound contact strategies, it would redefine the way our higher education Contact Center operates. It wasn't until we saw it in practice that we noticed how significant of a game-changer it was for our partners. By placing the prospective student's experience at the forefront of our strategic proven process, we uncovered a whole new way to drive growth.
Jennifer Goode / CEO of Enrollment Builders
Topics: Enrollment Builders Tool Box
